How to best use Facebook in a social strategy

Today we're going to tackle the topic of Facebook live streams or rather how to do a Facebook live stream and integrate it into your editorial calendar. As you know well, video content manages to trigger more attention than any beautiful photo or graphic. The...

Facebook Local, the new event app, lands in Italy

Facebook continues to renew itself, after the new user privacy policies Local, the app completely dedicated to events, arrives in Italy. In the United States it was introduced in November 2017 and replaced Facebook events, the first attempt...

Telegram: a valuable tool for direct marketing

There has been a lot of talk in recent months about Whatsapp for Business, but there is another instant messaging application that is gaining momentum: Telegram. The application was created in 2013 by Pavel Durov, a Russian entrepreneur and computer scientist...