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Opstart_webinar_Digital Innovation Days_ Didays24

AI & DIGITAL TRANSFORMATION

The fourth digital hub of Innovation Manager Hub

  Tuesday, June 18, 2024 from 3:00 p.m.

  Online On MyIMH and on Innovation Manager Hub's LinkedIn channel.

Harnessing the Potential of Intelligent Technologies for Digital Transformation.

On Tuesday, June 18, hosted by theUniversity of Turin and prof. Alberto Ferraris, full professor of economics and business management, a new event organized and promoted by Innovation Manager Hub titled "AI and Digital Transformation" will be held, which thanks to the participation of Innovation Managers, university professors and institutional referents from the world of Innovation, aims to explore the crucial role of artificial intelligence in the digital transformation of organizations.

During the digital roundtable, we will explore how companies can integrate AI into their operating models to gain competitive advantages. We will examine process automation, HR and user experience personalization through case studies, best practices and strategies for sustainable digital transformation.

Opstart_webinar_Digital Innovation Days_ Didays24

PODCAST

The power of words, the power of language, the emotion of voice

  Tuesday, June 25, 2024 from 5:30 pm

  Milan Luiss Hub, Via Massimo D'Azeglio 3, Milan

Now part of our daily routine, the podcast is an increasingly effective tool for conveying information and values. A tool that can generate innovation through the skillful use of open and inclusive language and words that teach, enriched by the narration of a voice that engages, envelops and transports us.

During the meeting we will make a deep exploration of this "audio enabler" to better design one's own communication path.

It will be an opportunity to present the new season of "The Innovators", present the "Best Under 40" promoted by podcast "Marketing with a view" and meet the communities of Digital Innovation Days e Podcastory partners in this initiative.

Opstart_webinar_Digital Innovation Days_ Didays24

GIVE YOUR SUMMER A BOOST WITH TikTok.

Discover trends for a successful marketing strategy

  June 26, 2024 3:00 p.m. to 4:00 p.m.

  Online at DidaysLab

Summer is just around the corner: fancy finding out how to ride the trends?

Attend the third event scheduled with TikTok to learn how today's most beloved social platform can transform your marketing strategy and grow your business before and during the summer.

Valentine Leroy, Strategic Partnership Manager of TikTok Italy, will provide you with a comprehensive overview of the latest features of the social media platform, and guide you in using them to reach new customers by riding summer trends.

Register for the event to receive a free exclusive playbook "The Summer of Sports 2024"!

Influencer marketing: is
really a turning point?

Opportunities and risks of the creator economy

  Available for streaming on-demand

  Online in Echo of the Press and on our digital platform

An itinerary that, through the testimony of Silvia Andreani of Ipsos Italia who frames the Italian context of the Creator Economy, the best practice of Ikea Italia through the voice of Chiara Gabriele, Integrated Media Manager, and Matteo Bellini, External Relations Manager, who tell about the role of influencers in Ikea's Communication and marketing strategy, and the intervention of Federica Marini, Project Manager of Eco della Stampa, who tells about the importance of monitoring and listening tools on social, provides useful insights to understand the current Influencer Marketing market.

Coming soon

Webinar, Echo of the Press and Digital Innovation Days, Didays

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