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Green light to use social media for cloistered nuns

Last week, the document that lays out the rules of life for cloistered nuns was presented at the Holy See Press Office.
In this new Instruction "Cor Orans" of the Congregation for Institutes of Consecrated Life and Societies of Apostolic Life, at the behest of the Pope, access for cloistered nuns to social media is given. Actually this was already possible for a few years, which is why the Holy See decided to provide some clarity and clarification.

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Is paying with a smartphone in Italy still utopia?

Paying with smartphones even in Italy is no longer utopia. We live in an era in which exchanging contacts, photos, videos and songs between smartphones is pure everyday life, it was not unexpected that it would come to money as well. In recent years, in fact, dozens of services have made their way into the market that take advantage of NFC (Near Field Communication) technology and beyond to make payments without the need for cash or credit cards.

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Neuromarketing: that is, how to read the minds of interlocutors

Neuromarketing is based on knowledge and tools that make it possible to evaluate the instinctive choices that consumers make regarding a product, a brand, a message, or communication in general. In fact, it is now scientifically proven that most decisions, especially those related to the purchase of products, are based on unexpressed decision-making processes, influenced by a nonconscious emotional base, which often escapes even the most canonical methods of analysis such as surveys and focus groups. The task of neuromarketing is therefore to analyze consumer choices based on sensory, unconscious and emotional experiences.

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How to best use Facebook in a social strategy

Today we're going to tackle the topic of Facebook live streams or rather how to do a Facebook live stream and integrate it into your editorial calendar.
As you know well, video content manages to trigger more attention than any beautiful photo or graphic. The reason is in its natural engagement. If you add to this the factor of co-presence, of experiencing the same moment in different parts of the world the whole thing is well amplified. That is why it is essential to know and integrate Facebook Live to the fullest extent possible into your content marketing plan.

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Infochaostainment: the social strategy of Fondazione Sandretto

Until a few years ago, Fondazione Sandretto was recognized as one of many Italian institutions dedicated to the promotion of art and culture. Today, on the other hand, it has become a true style icon, for its irreverent social communication that is out of the uninteresting and even somewhat repetitive patterns of institutional communication.

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Facebook Local, the new event app, lands in Italy

Facebook continues to renew itself; after the new user privacy policies, Local, the app completely dedicated to events, arrives in Italy.
The app is free and available for both Android and Ios devices. Signing up is easy and you are not bound by Facebook: those who are already logged in will be able to access it automatically, while those who are not logged in will still be able to use the app without any limits

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Telegram: a valuable tool for direct marketing

There has been a lot of talk about Whatsapp for Business in recent months, but there is another instant messaging app that is gaining momentum: Telegram.
Telegram introduced end-to-end encryption before Whatsapp and mobile desktop synchronization. Plus it boasts bots, channels, and stickers.
The app can be used on all mobile and desktop devices at the same time and individually.

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GDPR: how to be ready for May 25

The European Union has introduced a new regulation to defend the privacy of its citizens and its "code name" is General Data Protection Regulation (or GDPR), a regulation published in the Official Journal on May 4, 2016. The push to update the regulation is mainly due to the advent of the Internet and the consequent desire of the E.U. to introduce security measures aligned with current times, as well as the desire to raise the bar of protection tout court.

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Cam.tv the social network that makes you money from your passions

Cam.tv the social network that makes you money from your passions

Cam.tv is coming, the all-Italian social network that allows you to monetize your skills, because every like yields money. It is a project entirely made in Italy born at the end of last year from the idea of a group of friends, and entrepreneurs, specialists in a few specific areas: information technology, digital and communication. In Italy, a notoriously little-flourishing country when it comes to fundraising, the idea has convinced small and large investors alike, managing to raise as much as 3 million euros thanks to traveling events during a pre-campaign.

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Shopping arrives, shopping on Instagram within tagging distance

Instagram, a few days ago, decided to launch the Shopping feature in Italy as well. Brands will thus be able to sell directly to the end user through the famous photographic social network. The mode, introduced last year in the United States, in addition to Italy also lands in 7 other countries: Canada, Brazil, the United Kingdom, Germany, France, Spain and Australia.

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Industry 4.0: the digital revolution has begun

Thanks to Industry 4.0 we are about to enter the so-called fourth industrial revolution. In fact, it is probably more accurate to say that we are already living it. In fact, the revolution based on digitally based changes in production methods has already begun, as the first time the term "Industry 4.0" was used was in 2011, during a trade fair on industrial technologies in Hannover, Germany.

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Sharing Economy: what is the sharing economy

The Sharing Economy was born from a paradox. Indeed, how can sharing and the economy coexist in the same concept? The first is based on a whole, a group of people who use in common a resource, an object, a space. The second, on the other hand, is based on sale, that is, the transfer of a resource for a given price. How is it possible that two economic theories traditionally at the antipodes can merge into a single thought? The answer is simple: in the digital age anything is possible.

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3D posts on Facebook get better with glTF format

They were introduced in October 2017 but Facebook has decided to improve them, here's everything you need to know about 3D posts.
Since a few days in fact the father of social networks has introduced support for the glTF 2.0 format, with which more realistic and detailed 3D objects can be shared. Users thus have the possibility to post three-dimensional objects on the news feed with which they can interact with the mouse or touch.

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Fake News: all the fault of the Internet?

By now it has become impossible to keep track of the hoaxes put out there. And indeed, for some time now, it has become commonplace to see the Web and social media flooded with fake news or distorted news. And, as if this were not enough, more and more often the scientific community is being targeted, branded as unreliableecorrupt. Believing that there is a relationship between vaccines and the onset of autism is one of the most widespread hoaxes in the medical field that has heated up quite a few tempers in recent months.

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The use of the hashtag in a communication strategy

Unlike many of the Internet's most seminal moments, the birth of the hashtag was recorded when developer Chris Messina, then a product designer at Google, tweeted the idea of attaching a hash mark (# or "hash" in English) in front of a word on Aug. 23, 2007.
n decade later, Twitter users alone generate 125 million hashtags a day, not counting those used on Instagram, Tumblr, Facebook and other social media sites.

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Digital Afterlife: continuing to live beyond death

Digital afterlife what is it?
Digital Afterlife is a term, increasingly used, to describe everything related to our digital identity after death. All of our accounts, social networks but also e-mail, contain our data that at the time of our death remain there paradoxically stuck in a virtual limbo between life and death.

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Instagram news: ability to add Gifs in Stories

Let's talk about Instagram again because the second most used social media currently in the world never wants to lag behind, and if Facebook already integrated Giphy last year to allow users to be able to respond using animated GIFs, as of a few days the social visual by exception also allows this option.

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